Ignite Your Summer Look with Infinite Imagination with Chow Tai Fook
25 Jul 2024

Elegant and refined jewellery is like a refreshing breeze in the summertime, bringing eye-catching styles. Chow Tai Fook presents meticulously crafted jewellery exclusively for the summer, celebrating this vibrant season and allowing you to explore infinite possibilities. Bringing new additions to The Rouge Collection, it continues the craftsmanship and elegant design of Chow Tai Fook artisans and combines traditional elements with modern aesthetics, presenting timeless and enduring jewellery. The pieces feature awe-inspiring creations that bring the Chinese concept of “福” (blessings and fortune) to life, transforming the Chinese character into elegant and fashionable designs, adorned with natural diamonds, rubies, red carnelian and enamel. They not only represent the emblem of Chow Tai Fook but also symbolize luck and the presence of beauty, signifying the continuous inheritance of happiness.

Besides wearing them separately, the jewellery collections could also be styled and combined with each other to create a dazzling summer look. Different collections include the ING Collection “CHOW TAI FOOK LOOP” series, resembling an inter-connected sense of feeling through a neatly-twisted bangle designed out of the concepts of romantic Möbius strip, the ING Collection “CHOW TAI FOOK KNOT” series, embodying the beauty of destined love and endless promise with loved one and the LUNA series which represents the unique beauty of women with the concept of moon.  Additionally, there is the adorable Disney Classics Collection, taking various sports activities as the theme. With various Chow Tai Fook jewellery creations, let’s interpret your unique Summer Bond of Love!    

Celebrate the artistic craftsmanship with Chow Tai Fook Rouge Collection

The Chow Tai Fook Rouge Collection, with traditional Chinese cultural elements embedded into modern designs, upholds the brand’s unceasing effort to respect craftmanship and Chinese tradition. The collection takes inspiration from the prosperous Chinese character in logo “福”  (blessing and fortune), containing the blessings for happiness and the inheritance to good fortune. It is about cherishing the happiness in the surroundings while harbouring the excitement to the dazzling future. The English name of the collection “Rouge” refers to deep red colour, which is the signature colour of Chow Tai Fook and symbolizes power, confidence, and luck. It also has an underlying meaning of paying tribute to Dr. Cheng Yu-Tung, the Pioneer in Chow Tai Fook’s growth and legacy.

The new collection, includes bracelets, necklaces and earrings, all with a subtle yet classical, understated elegance in the designs. It echoes with the architectural aesthetics of traditional Chinese windowsills while implementing modern stylish elements. These imperishable jewellery pieces all well embellished with natural diamonds, rubies or red carnelian are with no doubt the finishing touches to summer outfits, adding a sense of affection and connecting each other.

Refreshes the summer styles with mix and match

The Rouge Collection, be it worn individually or combined with different Chow Tai Fook Collection, still, is the perfect finishing touches to achieving unique and refreshing summer styles.

The ING Collection “CHOW TAI FOOK LOOP” series, inspired by the romantic Möbius strip, brings out the eternal and endless meaning with the beautifully twisted circles. The intertwining silhouette, from sections, materials and number of rings, presents the unique form of Möbius strip and the everlasting style. It also embodies an boundless love and an perpetual journey with loved one. The minimalist and precisely touched design of the ING Collection “CHOW TAI FOOK LOOP” series, and the captivating Gold Bangle, as the centre of the whole collection, are definitely the finishing touches to different outfits while embodying meaning of endless love into daily life.

The ING Collection “CHOW TAI FOOK KNOT” series, proudly interprets the precious commitment of every couple.  The fashionable, impeccably executed double-knot design, where showcasing the round beads as the knots, has reflected a different shimmering effect on different textures. The bracelets and rings in the ING Collection “CHOW TAI FOOK KNOT” series, showcasing a design of combining the bracelet and ring together, implement the meaning of everlasting promise and the unbreakable connection with loved ones.

The LUNA series manifests the beauty of nature with innovative designs and witted craftmanship. The pieces feature pearl as the moon, capturing the journey of women’s self-understanding process through the changing of the moon. The delicately selected pearls by Chow Tai Fook, showing a moonlight-like glow. With an romantic encounter to the 18K gold diamond circular bases, these pearls are presented as the moon’s reflection of the water. The craftsmanship of the pearls pursues perfection in details, each pearl’s back are featured with a moon-phase shape embracing a star, capturing the beautiful connection and imagination between the moon and stars into eternal boundless love.

Chow Tai Fook’s Disney Classics collection Disney Sports series, crafted in pure gold and silver, combines with adorable Disney characters with vibrant colours and various sport activities, showcasing vitality in the summer.

Please click HERE for more details on the full summer jewellery collection

Please visit www.chowtaifook.com for more details on the full collection or follow @chowtaifookjewellery on social media for latest updates.

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