Chow Tai Fook once again supported Hong Kong Committee for UNICEF "China Children's Week 2016 Little Artists Big Dreams Drawing Competition" to raise funds for the maternal and child health care in underprivileged areas in Mainland China. Being the core sponsor this year, Chow Tai Fook donated HK$800,000 for the event. Nearly 1,000 children aged 12 or below showcased their creativity and played their parts for this worthwhile cause by drawing out their happiest moment.

The event raised around HK$1 million in total. All fund raised would be used to support the "Cash Transfers for Deprived Children" Project in China, which aims to support maternal and child health services in remote areas in Mainland China.