The Group participated in the 4th Franco-Chinese Branding Forum in Paris, France on 22 to 26 May. Former Prime Minister of France, Jean-Pierre Raffarin; Former Deputy Mayor of Paris, Frédéric Hocquard and General Representative of China Council for the Promotion of International Trade in France, Cai Guofeng, attended the forum in Hôtel de Ville de Paris on 24 May. On behalf of the Group, Executive Director Bobby Liu delivered the speech and conducted exclusive media interviews to address on the collaboration between Chow Tai Fook and French designers to launch the "Palace" Collection that contains rich cultural connotations, and introduced how multi-brand strategy and big data analytics can be leveraged to fulfil customer demands, providing brand new and unique shopping experiences.